Hi, I’m Taryn, the founder of I.INTERACT.
Creating brands & transforming marketing since 2009
I established I.INTERACT in 2009 (during the GFC!) after realising there was a gap in the market for specialised marketing and branding for small to medium businesses. I coined the term ‘Virtual Marketing Manager’ in the early years while I was consulting, quickly realising that this was my niche. The marketing landscape has evolved over the past eleven years with outsourcing now being widely embraced by the business community.
A different approach
I’m unlike many marketers and agencies (I don’t accept commissions or kickbacks). Instead, I become an integral part of your team. I approach your business like it is my own. I liaise with your team, negotiate on your behalf and make it my mission to get results. I take a creative approach to branding and marketing. I research, educate and upskill on channels and industries that are new to me. I have your best interests at heart. I will always be objective when recommending where and how you should be investing your marketing budget.
My Process
Strategy Session
Online or in-person, stage one is an all-important Strategy Session with you and any key decision makers in your business. This session will help to establish a ’road map’ so that I can successfully develop a focused and targeted Marketing Strategy and Action Plan or a memorable, Creative Brand that connects with your target audience and positions you perfectly in your relevant marketplace.
1-2 hours | POA | Get in touch
Creative Brand Development
A strong brand can help to position a new business, engage with your target market, differentiate your brand from the competition but most importantly it assists to present a professional image right from launch.
Current industry research and/or Business Name Brainstorm.
Logo Development including 3 concepts with unlimited changes to one logo design until you are happy with the result.
Approved logo will be supplied to you in EPS, PDF and JPEG formats.
Brand Guidelines PDF also included.
POA | Get started
Strategic Marketing Action Plan
Your Marketing Action Plan will detail and recommend a variety of online and offline strategies and activities across an agreed period. The plans I develop are personalised to your budget with the aim of achieving your business goals and objectives.
My action-focused approach is very effective, mapping out a 6-12 month easy-to-follow format. Think of a working document that your team can be across that provides guidance and accountability for everyone involved.
POA | Get started
Project Management. Copywriting
I love a challenge and a good project! If you have a specific project in mind or on the go that you need assistance with, let’s talk. I’ve worked on many short term projects including but not limited to Marketing Department setup and recruitment, Event creation and management, Website project delivery and Book Designs. Copywriting is also a love of mine, whether it be writing a blog, website content or marketing collateral.
POA | Get started
Book your free consult.
I offer an initial free 30 minute, no-obligation consultation to any business interested in working with me.
Your consult will be done via phone or Zoom to discuss where your business is at, learn about your needs, objectives and priorities to see whether we are a good fit.
If you’re happy to take the next step, I will then provide you with a personalised proposal, tailored to your business needs.
I offer flexibility, whether it is a fixed project fee, hourly rate or monthly retainer, whatever works best for your business and your budget.